Search Engine Basics – Climb to the top of Google

The high demand for search continues to rise because people can obtain information much quicker as opposed to the past where they had to make a trip to the closest library to learn. We live in a digital era nowadays where most shopping, banking, and other transactions are conducted online. For the website to exist … Continue reading Search Engine Basics – Climb to the top of Google

Basic Guide to Structured Data for SEO

This article is a simple introductory guide to structured data. It will help you understand what structured data is and when you can implement it to your website. There are a lot of data on the Internet. They are presented in various formats. Your website can have pages that display text along with pictures, excel … Continue reading Basic Guide to Structured Data for SEO

What Is SEO Siloing And Why Is It Important?

SEO siloing is organising your website’s content into categories and subcategories. It is not only better for users but also for search crawlers. They discover connections between related pages and therefore better understand how your content is grouped and what it is all about. Search engine’s job is to determine your website’s main topics and … Continue reading What Is SEO Siloing And Why Is It Important?

Basic Guide To Search Engine Optimization

Search Engine Optimisation (SEO) is about all the steps that you take on and off your website to gain more exposure in search engine results. It is a long-term process that if done well brings long-term value. Your chances of sale increase when more people visit your site for the right reasons. Search engines’ job … Continue reading Basic Guide To Search Engine Optimization

How To Create SEO Friendly Content?

Creating SEO friendly content can be challenging. Content creation is the part of search engine optimisation. Firstly, you need to have a quality piece of content. Next, you can optimise it for SEO. If your content is uninteresting, grammatically incorrect or duplicate, no SEO strategy will help you to get it rank high in search … Continue reading How To Create SEO Friendly Content?

What is Bootstrap & How To Use It?

Bootstrap is a front-end development framework that speeds up the website development process. It was created in 2011 by Mark Otto and Jacob Thornton. Bootstrap is useful for non-expert front-end developers who want to design a modern website including all the attractive features. By these, I mean navigation, image sliders, beautiful typography and more. Bootstrap … Continue reading What is Bootstrap & How To Use It?

How Does The Internet Work? – Book Review

It’s a review of “Introduction to Networking” by Charles Severance. This book is a valuable source of information for all those who want to understand how the Internet works. The Internet is a global network of computers. It is beneficial to know the basics, especially in today’s world where everything is wirelessly connected. How do … Continue reading How Does The Internet Work? – Book Review

Google Speed Insights – Get it right!

Google Speed Insights is one of the most famous tools out there to measure your website’s performance. It checks what experience your site delivers to both mobile and desktop users. There are three marks that you can get – green, yellow and red. Green colour means that your website is friendly to its users. Yellow … Continue reading Google Speed Insights – Get it right!

What is Screaming Frog SEO Spider?

Screaming Frog SEO Spider is a tool that you can use for improving your on-site SEO. It is a software that analyses all links on your website and shows you where you have errors. It applies to meta descriptions, h1 and h2 tags, images, page titles, broken links and more. There is 500 crawl URL … Continue reading What is Screaming Frog SEO Spider?

WordPress Child Theme – How Does It Work?

Here’s the short potential scenario of why you might consider using WordPress child theme. Let’s say that you chose a WordPress theme that you like, and you installed it successfully. Next, you decided to introduce some changes. You customised its design slightly, so it better suits your preferences. After some time, you logged in to … Continue reading WordPress Child Theme – How Does It Work?